Which statement is true about the global site tag's compatibility?

• A. It is designed for use with a wide range of non-Google tools
• B. It is designed for use with all Google products and services
• C. It requires a separate tag for each Google product
• D. It cannot be used with GA4

Answer: (B)

The global site tag is a single tagging framework from Google that works across all Google measurement tools. Because of this unified approach, you can implement Google Analytics 4, Google Ads, and other Google services using one script and configuration, rather than juggling separate tags for each product. This makes setup simpler and data collection more consistent across Google offerings. It’s not intended to be for non-Google tools, and you don’t need a separate tag for every Google product. It also does work with GA4, so saying it cannot be used with GA4 isn’t accurate.