Where should the global site tag be placed on a web page?

• A. In the HTML head element of each page
• B. In the HTML body top
• C. In a separate config file loaded after content
• D. In the website's DNS settings

Answer: (A)

Placing the global site tag in the HTML head ensures the analytics library loads as the page starts, so pageviews and any configured events are captured for every page request. Having the tag in the head guarantees it’s available before other scripts run, which helps avoid missing data and keeps tracking consistent across the site. Putting it in the body top can still work sometimes, but it introduces risk that some interactions or scripts fire before the tag is fully loaded. A separate config file loaded after content adds extra delay and complexity, delaying initialization. DNS settings don’t load the tag into the page at all.