Where in GA4 do you view the list of events?

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Prepare for the WGU MKTG 6040 D381 E-Commerce and Marketing Analytics Exam. Use flashcards and multiple choice questions with hints and explanations. Ensure your success on this crucial exam!

Multiple Choice

Where in GA4 do you view the list of events?

Explanation:
GA4 keeps event management in the Configure area. To view the list of events, go to Configure, then select Events. This screen shows all events GA4 is receiving or can generate—built-in automatic events, enhanced measurement events, and any custom events you’ve created. It’s also where you can create new events and manage which events are treated as conversions. Other areas like Reports or Explore are for analyzing data rather than managing the event catalog, and a quick Dashboard view isn’t where you’d see the full event list.

GA4 keeps event management in the Configure area. To view the list of events, go to Configure, then select Events. This screen shows all events GA4 is receiving or can generate—built-in automatic events, enhanced measurement events, and any custom events you’ve created. It’s also where you can create new events and manage which events are treated as conversions. Other areas like Reports or Explore are for analyzing data rather than managing the event catalog, and a quick Dashboard view isn’t where you’d see the full event list.

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