How can you view configured audiences in Google Analytics?

• A. Open the Audience Overview report
• B. Click the Configure icon, then click Audiences in the left navigation pane
• C. Use the Google Ads integration panel
• D. Run a custom report for audiences

Answer: (B)

To view configured audiences, access the area where you manage definitions. In Google Analytics, go to the Configure section and choose Audiences from the left navigation. This shows the actual audience definitions you’ve created, including the conditions and rules that group users.

Opening the Audience Overview report gives you metrics for audiences rather than the definitions themselves. The Google Ads integration panel is for linking and managing ad-related features, not for viewing how audiences are configured. Running a custom report can show data by audience, but it won’t display the audience definitions. So the built-in way to see the configured audiences is to click the Configure icon, then Audiences.